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Primepet Proudly Bringing Animology’s Award-Winning Grooming products to kiwi pets.

Animology is the multi-award winning pet care product brand that is trusted by pet owners, vets, retailers, groomers and championship show dog owners in more than 50 countries around the world to deliver the very highest standards of pet care.

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About Primepet NZ | Official Distributor of Animology

Welcome to Primepet, New Zealand’s trusted importer and distributor of premium pet care products. We proudly supply the multi-award-winning Animology UK brand — one of the world’s most respected names in pet grooming and hygiene. At Primepet, we believe every pet deserves the best care. That’s why we bring Animology pet shampoos, sprays, and balms directly from the UK to New Zealand, offering pet owners, groomers, and retailers access to professional-grade grooming products at unbeatable quality. Why Choose Animology? Trusted by vets, pet groomers, retailers, and show-dog owners in more than 50 countries, Animology is known for setting the global standard in pet grooming. Each product is expertly formulated in the UK to gently clean, condition, and protect pets’ hair and skin — keeping them healthy, fresh, and looking their best. The Animology range includes:
  • Dog shampoos for all coat types and breeds
  • Pet sprays for odor control and coat freshness
  • Balms and conditioners to protect skin and paws
Dog Shampoo & Conditioner, 250ml
Dog Deodorising Sprays, 250ml
Animology Essentials

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Sulphate free

Our gentle formulations use
no sulphates leaving your pet cleansed without stripping away any natural goodness.

Vegan & cruelty free

All of our products are 100% vegan
and cruelty free.

Sustainable

Our tubes and bottles are 100% recyclable
and our bottles are made with
recycled plastic too.

Recent articles

Essential Winter Grooming Tips for Dogs

Dog Grooming & Care in Winter: Everything You Need to Know Winter in the UK brings frosty walks, muddy paws, rainy days, grit on the roads and… a whole lot more washing for our dogs. While we bundle up in coats and scarves, dogs face their own seasonal challenges. From dry skin and cracked paws […]

How to Keep Your Dog Calm During Halloween and Bonfire Night

Halloween and Bonfire Night are exciting times of year — for us humans, at least! But for many dogs (and cats), these celebrations can be frightening. Loud fireworks, flashing lights, and constant door knocks can leave pets stressed, anxious, or even hiding under the sofa. If your furry friend struggles with noise or chaos, you’re not […]

Why It’s Important to Clean Your Dog After Swimming in Water

There’s nothing quite like watching your dog splash through a lake or river on a warm day. Swimming is a fantastic way for dogs to cool down, exercise, and have fun. But as enjoyable as it is, letting your dog swim in natural water sources does come with risks. That’s why it’s so important to […]

How to Keep Your Indoor Cat Clean & Fresh – No Bath Required

No-Bath Grooming Tips for Indoor Cats If your cat lives indoors, you might assume they don’t need much grooming. No mud, no fox poo, no problem, right? Not quite. While indoor cats avoid many of the messes outdoor cats face, they still need help keeping their coats clean, their skin healthy, and their environment fresh. Here’s […]